Designing Obama,

The Role of Design in Political Campaigns

Hello there! Welcome to Designing Obama, your source of designs and information when it comes to political creatives. Designing Obama has actually started because of the strength and role of creatives and designs in the Obama campaign. The designs were so good that they have actually become very much iconic. In this website, the focus is really in looking at the roles of creatives in political campaigns. We have various offerings here that you can look at in order to see how to use continually use creatives in political campaigns, what works and what doesn’t and determine future roles and functions of graphic designers and creative people.

Designing Obama was started by a small group of designers who used to work out of a small garage with a carriage house garage door in Phoenix. Some of us have worked with the design team of the Obama campaign while others have worked on other political campaigns. We have started this website because of an advocacy — to promote the use and development of political designs and creatives in order to forge a new path for designers who are interested in this kind of endeavour. As such, this website provides the following kinds of services:

Inspiration Boards

We have made available here some inspiration boards of the designs that we have worked on before. The goal really is to show you the kind of designs that have worked in political campaigns. You are all welcome to add in your own designs. There are also comment threads available under each design board. The point is to encourage everyone to comment and discuss. We want this website to be very engaging and want to encourage everyone and all designers to talk proactively in order for us to be able to discuss current and future design trends in political campaigns.

News and Information

We have a specific section providing news and information on what’s new in political creatives and designs. We cull these from trends not just in the United States but also from around the world. The goal is to find some design pegs and at the same provide as much information as possible for the use and reference of our design community. We also feature here some known designers or innovators in the field of design for all of us to learn from and who can serve as inspiration or icons for our community.


We have a forum section where everyone can talk and engage with each other. We call on you to post questions or concerns and respond to others too. We hope that this can serve as a freedom page for everyone as well as a page where each member of this community can help each other. Feel free to create threads, to help and even to debate each other, all in the spirit of community and in the improvement of the design field, especially in the area of political creatives and designs.